Brokerage Report On Tata Motors
As of late August 2025, brokerage firms have offered a mixed outlook on Tata Motors, with some maintaining a positive stance while others remain cautious. Price targets range widely, reflecting divergent views on the company’s prospects, particularly regarding its Jaguar Land Rover (JLR) segment. The stock is facing near-term pressures from tariffs, competition in key international markets, and a slowdown in domestic demand. 
Recent brokerage actions and target prices
Brokerage reports show a variety of ratings and target prices issued in the first half of 2025:
  • Deven Choksey: Recommended an “Accumulate” rating with a target price of ₹722, updated in August 2025.
  • Motilal Oswal: Maintained a “Neutral” rating multiple times, with target prices of ₹690 (June 2025) and ₹631 (August 2025). The firm cited JLR challenges and domestic market moderation.
  • Emkay Global Financial: Recommended a “Buy” rating with a target price of ₹750 in June 2025.
  • HDFC Securities: Maintained a “Reduce” rating with a target price of ₹681 in June 2025. The firm highlighted concerns over JLR’s EBIT margin guidance, citing tariff uncertainty and a challenging business environment.
  • ICICI Securities: Maintained an “Add” rating with a target price of ₹775 in June 2025, but noted near-term challenges for JLR and potential for a zero Free Cash Flow (FCF) for the segment in FY26.
  • Nuvama: Cut its target price to ₹670 and retained a “Reduce” rating in May 2025, anticipating muted revenue and EBITDA growth due to JLR issues and a slowing Commercial Vehicle (CV) division.
  • Morgan Stanley and Nomura (January 2025): Earlier in the year, both maintained positive stances. Nomura had a “Buy” rating and a target of ₹990, seeing attractive valuations and potential for a strong balance sheet. 
Key analyst concerns and observations
Jaguar Land Rover (JLR)
  • Weakened Outlook: Multiple brokerages noted that JLR’s Investor Day in June 2025 was a significant headwind. Management revised its FY26 EBIT margin guidance down from 10% to 5–7%, primarily due to tariff uncertainties, currency volatility, and challenges in the Chinese market.
  • US Tariffs and Geopolitical Issues: New tariffs from the US government, especially those affecting vehicles produced in Slovakia, are a major concern. The company is actively managing supply chains to mitigate the financial impact, but the uncertainty remains.
  • China Market Slowdown: Persistent weakness and a difficult market environment in China are impacting JLR’s sales and profitability. The company is restructuring its dealership network and expanding its product lineup there, but a quick recovery is not guaranteed.
  • Future Guidance: JLR’s guidance of near-zero free cash flow for FY26 is a concern. While management has maintained its long-term target of a 15% EBIT margin, the revised near-term outlook has dampened market sentiment. 
India Business (Commercial Vehicles and Passenger Vehicles)
  • Slower Demand: Brokerages noted a moderation in demand for both the commercial vehicle (CV) and passenger vehicle (PV) segments in India. This is impacting earnings estimates and overall sentiment.
  • EV Portfolio: Tata Motors continues to be a dominant player in India’s electric passenger vehicle market. New launches, such as the Sierra EV and Harrier EV, are expected to aid growth, but the overall PV segment is facing muted growth expectations.
  • CV Competition: The CV division is facing increased competition and potential volume pressures due to factors like dedicated freight corridors impacting freight demand. 
What this means for investors
  • Divergent Views: The wide range of ratings (Reduce, Neutral, Add, Buy) and price targets reflects the different weights analysts give to Tata Motors’ various business segments and risk factors.
  • Near-term headwinds: The JLR segment’s challenges, driven by geopolitical uncertainty and weak market conditions, are the primary reason for caution among some brokerages.
  • Long-term potential: Investors with a longer time horizon may see opportunity in the company’s continued focus on its India business, EV development, and debt reduction. The successful turnaround of the JLR business in the future could be a significant positive catalyst.
  • Monitor key developments: Pay close attention to JLR’s performance in its key markets (US, Europe, and China), the ramp-up of new EV models, and the evolution of international trade policies. 
  • Disclaimer:  This is a summary of recent brokerage reports and does not constitute financial advice. Investors should conduct their own due diligence before making investment decisions. 
PLEASE CONSULT YOUR FINANCIAL ADVISOR : Investors are encouraged to conduct thorough independent research and consult with financial advisors before making any investment decisions.