Apple Inc. (AAPL) Brokerage Report and Analyst Expectations (August 21, 2025)
Here’s a summary of recent analyst reports, price targets, and key financials for Apple Inc., based on recent brokerage activity:
Analyst ratings and price targets
- Overall Consensus: Most analysts have a “Buy” or “Overweight” rating on Apple stock.
- Average Target Price: The average 12-month target price among analysts is $236.50.
- Target Range: Analyst price targets vary, with a low of $139.00 and a high of $275.00.
- Recent Activity:
- Apple has seen recent price target increases from firms like Melius Research (to $260) and Citi (to $245).
- Some firms like UBS and Phillip Securities have reiterated “Hold” ratings with targets of $220 and $200 respectively.
- Wells Fargo maintained a “Buy” rating with a target of $245, while DZ BANK AG kept its “Hold” rating.
Financial performance & expectations
- Q3 2025 Earnings: Apple reported revenue of $94 billion and EPS of $1.57, exceeding analyst expectations.
- Services Growth: Services revenue showed strong growth, increasing by 13% year-over-year.
- Q4 2025 Outlook: Apple anticipates mid to high single-digit revenue growth for Q4, with services revenue continuing to rise by 13%.
- FY 2025 Estimates:
- Revenue: Average estimates are around $415.62 billion, representing a 6.29% growth year-over-year.
- EPS: Average estimates are around $7.38.
- AI Integration: Analysts note Apple’s emphasis on integrating AI across its platforms as a potential growth driver.
Key considerations
- Valuation: Some analysts believe Apple’s stock is overvalued compared to their long-term fair value estimates. For example, Morningstar has a 2-star rating with a fair value estimate of $200, implying the stock is trading at a premium.
- Risks:
- AI Feature Delays: Delays in the launch of Apple’s in-house LLM could impact consumer sentiment and iPhone sales.
- Competition and Market Environment: The company faces intense competition and potential headwinds from the overall tech environment and potential tariffs.
- Product Portfolio Slowdown: Concerns about a slowdown in the iPhone 16 cycle and reduced consumer spending are also noted as risks.
Note: In conclusion, brokerage reports on Apple show a generally positive outlook with a consensus “Buy” or “Overweight” rating. Strong services revenue, expected iPhone sales growth, and the integration of AI are seen as key drivers. However, analysts also highlight risks related to competition, potential delays in AI feature launches, and overall macroeconomic conditions.
PLEASE TAKE ADVICE FROM YOUR FINANCIAL ADVISOR: It’s crucial for investors to conduct their own thorough research and consider their individual risk tolerance before making any investment decisions. It might cause Financial Losses.